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MarketingNATLEquity Investment Agreement Reached Between Acosta, The Carlyle Group

Equity Investment Agreement Reached Between Acosta, The Carlyle Group

Acosta this week signed a definitive agreement for an equity investment by The Carlyle Group, a global alternative asset manager. Carlyle will purchase... read more

MarketingNATLCompany Debuts Index That Measures Consumer Intent To Purchase New CPGs

Company Debuts Index That Measures Consumer Intent To Purchase New CPGs

Instant.ly, an on-demand consumer insights platform, today debuted the Instant.ly Shelf Score, an index measuring consumer intent to purchase recently... read more

MarketingNATLthinkThin Launches First Multi-Million Dollar National Ad Campaign

thinkThin Launches First Multi-Million Dollar National Ad Campaign

thinkThin LLC has kicked off a multi-million dollar national advertising campaign, a first for the Los Angeles-based health- and wellness-driven food company.... read more

MarketingNATLMore Than 30 Brands Support Believe In Heroes Campaign

More Than 30 Brands Support Believe In Heroes Campaign

More than 30 national leading consumer brands and 100 grocery retail banners have pledged to support this generation of veterans by participating in the... read more

MarketingSEMobile Apps: Providing Solutions Key To Greater Shopper Engagement

Mobile Apps: Providing Solutions Key To Greater Shopper Engagement

The growth of mobile apps in the food retail industry has been well documented, but recent research suggests that the key to generating consumer engagement... read more

MarketingMWJones Soda Launches Second Annual ‘Made In Michigan’ Program

Jones Soda Launches Second Annual ‘Made In Michigan’ Program

Jones Soda Co., a leading premium beverage company known for its unique flavors and customer-designed packaging, has launched the second annual Made in... read more