Food Lion Ups Revamping Of Stores, Strategy

The Food Lion supermarket chain is stepping up its shift to a new operating strategy that emphasizes shopping convenience and low prices, as well as offering a greater quantity and variety of fresh produce, the Charlotte Business Journal reports.

Some 269 Food Lion stores in the Carolinas are scheduled to adopt to the new approach on Wednesday, boosting the number of supermarkets following the strategy to 700-plus.

Food Lion and its parent, Delhaize America, are based in Salisbury, N.C.