Hershey’s Milk & Milkshakes, a line of single-serve milk and milkshakes, is introducing Hershey’s Special Dark Milkshake to its line of single-serve refrigerated products. Along with the existing flavors, the Special Dark Dark Chocolate flavor will be available in 12-oz. single-serve plastic bottles at retailers nationwide beginning in March.
Hershey’s Milk & Milkshakes line is made with real sugar and no high fructose corn syrup in a variety of flavors, including Hershey’s Lowfat Chocolate Milk, Creamy Chocolate Milkshake, Cookies n’ Creme Milkshake, Strawberry Milkshake and, new for 2013, Hershey’s Special Dark Chocolate Milkshake.
HP Hood, one of the nation’s leading dairy processors, partnered with The Hershey Co. to launch the line of Hershey-branded products in 2010. The products have been well received in the marketplace, according to a news release, and represent the quality and taste consumers expect from the Hershey’s and HP Hood brands.
“We have been pleased with the success of Hershey’s Milk & Milkshakes to date and are excited to expand our product offerings,” said Lynne Bohan, spokesperson for HP Hood LLC. “Special Dark continues to be a popular flavor and it was a natural progression of the line to add this flavor. The addition of the Special Dark Dark Chocolate flavor allows us to further provide consumers with the authentic and delicious taste of chocolate for which Hershey’s is known.”