Stater Bros. Rolls Out ‘Digital Deals’ Program

Beginning this week, all 167 Stater Bros. Supermarkets will offer digital coupons through the San Bernardino, Calif.-based company’s new “Digital Deals” program, which requires no club card.

Stater Bros.’ digital coupons are clipped online at and then redeemed at the time of checkout by entering a personal 10-digit number (such as a phone number) on the customer payment keypad at register.

Customers can sign up for the “Digital Deals” Program at on their computers or mobile devices. Once registered, customers can select their coupons by clicking on them. A list of the “clipped” coupons can then be printed for reference. When customers purchase the corresponding products and quantities and enter their own personal 10-digit number at the register, the savings are automatically applied and printed on the receipt.

“The new ‘Digital Deals’ program is a convenient way to make grocery shopping easier,” says Jack H. Brown, chairman and CEO of Stater Bros. Markets. “We are certainly glad to provide this additional opportunity to save on the products that our valued customers purchase every day.”

Coupons are available immediately after they are clipped online, and unused coupons are kept in customers’ accounts until they expire. Each customer’s account also tracks which coupons have been redeemed as well as provides a yearly savings total.

Stater Bros. currently is offering approximately 100 digital coupons, which include a combination of manufacturer, Stater Bros. Brand and exclusive online coupons. New coupons are added weekly. In addition, print-at-home coupons are still offered through the “Digital Deals” Program.


About The Author

A former newspaper editor and publisher who has handled digital duties for The Shelby Report since 2011. She once enjoyed leisurely perusing the grocery store aisles but, since having a baby in 2016, is now an enthusiastic click-and-collect shopper.