GlitterTots introduces Sparkle Screen, an SPF 30+ sunscreen with a fresh scent, natural color and sparkles, the latter designed to make using sunscreen a little more fun for kids and teens.
Created by Fort Lauderdale moms Meredith Madsen and Dianna Akers, Sparkle Screen is made in the U.S. from natural ingredients, including aloe, shea butter and coconut oil. Sparkle Screen glitter is non-aluminum, BPA free, paba and paraben free and contains only natural broad-spectrum UVA and UVB protection: titanium dioxide and non-nano zinc oxide.
“We created Sparkle Screen because we wanted a sunscreen that kids wanted to wear,” says Akers, COO of GlitterTots. “After years of struggling to get my girls to apply regular sunscreen they now beg for it. With Sparkle Screen, applying and reapplying is easy and fun.”
GlitterTots says it has multiple products in the works, with plans to launch additional products throughout the year.
“Our fabulous sunscreen has just the right amount of glitter to be absolutely beautiful when on, and our patent-pending formula uses only the highest quality ingredients, is chock full of antioxidants and uses unique non-metallic cosmetic grade glitter,” says Madsen, CEO and co-founder of GlitterTots. “It’s BPA free—safe for even our littlest ones. It smells great, looks great and feels great—and it sparkles.”
Sparkle Screen should be applied 30 minutes before sun exposure, and reapplied after swimming or sweating or every several hours, or when the sparkle is gone.