Gardiner’s Market Partners With Between Rounds To Offer Signature Product Line

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Two family businesses have teamed up and created a “recipe for success” in South Glastonbury in Connecticut.

Recognizing the high quality of Between Rounds Bakery Sandwich Café’s baked-fresh-daily bagels, Gardiner’s Market struck a deal with Between Rounds to carry its renowned signature bagels in the bakery section.

Tom Gardiner, a third-generation Gardiner who took the helm of the company in 1983 with his wife Amy, explained, “Between Rounds is local and very well known. Their products are high quality, consistent and absolutely delicious. Our customers are happy because they know exactly what they are getting with the Between Rounds brand.”

The family-owned Between Rounds has been in business for more than two decades and is the brainchild of brothers Jerry and Joe Puiia, who are Staten Island, N.Y., natives. Between Rounds’ current locations include South Windsor (corporate headquarters), Vernon, Manchester and Tolland.

“Our goal is similar to Gardiner’s in that we both strive to make available the freshest, most delicious products possible. We’re delighted to work with Tom and Amy and honored to have Gardiner’s Market carry our bagels. It makes it easier for anyone who does not live near one of our cafés to obtain our superior products right from their local market,” said Jerry Puiia, co-owner of Between Rounds.

Gardiner’s Market, located at 868 Main St. in South Glastonbury, carries all flavors of Between Rounds bagels and is looking to offer additional Between Rounds baked goods as space allows.

“We strive to bring in local items from neighbors who work and live in the area. At the suggestion of one of our long-time staff members, we sampled Between Rounds bagels in consideration of bringing in their product line and we were really impressed. They are a big seller,” said Gardiner.

In the feature photo at top is Tom Gardiner of Gardiner’s Market.

About The Author

A former newspaper editor and publisher who has handled digital duties for The Shelby Report since 2011. She once enjoyed leisurely perusing the grocery store aisles but, since having a baby in 2016, is now an enthusiastic click-and-collect shopper.