Last updated on June 5th, 2015 at 02:31 pm
Ahold USA has appointed Jennifer Carr-Smith president and GM of Peapod. Carr-Smith replaces Andrew Parkinson, who has been appointed to a newly established advisory role for Peapod.
Carr-Smith brings more than 20 years of e-commerce experience to Peapod. Most recently, she served as the COO of J. Crew’s online business, where she led the clothing retailer’s transformation to a digital retailer with strong e-commerce capabilities.
Prior to J. Crew, Carr-Smith served as COO for Giggle, an omni-channel retailer focused on baby gear; COO for Gilt Groupe, an online shopping company with more than six million members; and in leadership roles in finance, strategy and operations with Polo Ralph Lauren Corp. and Drugstore.com.
In his new role, Parkinson will serve as an advisor to Carr-Smith while pursuing new business development opportunities for Peapod.
Parkinson is co-founder of Peapod and has led the company to significantly increased sales each year for 26 years. Most recently, Parkinson led the expansion of Peapod’s online grocery delivery service to meet growing customer needs through the creation of “Pick- Up Points.” He also championed the opening of Peapod Propulsion Labs, a digital innovation center in Chicago.
