Instantly, the world’s largest audience and insights company, has released its latest Shelf Score report, a monthly top 10 list of the newest CPG products ranked by consumer purchase intent.
Based on the findings of the November Shelf Score, consumers appear to be embracing the indulgent nature of the holidays. Sweet treats from revered chocolate brands Dove and Hershey’s received high scores, and holiday-themed kettle corn also is on the rise this season.