Last updated on June 23rd, 2016 at 08:06 am
The Kroger Dallas Division is introducing ClickList, an online grocery ordering service, at select stores in North Texas, including Burleson (1631 SW Wilshire Boulevard), Fort Worth (3300 Texas Sage Trail), Prosper (1250 North Preston Road) and Wylie (2608 West FM 544). As an introductory offer, Kroger will waive the $4.95 service charge for a customer’s first three orders.
ClickList, which is exclusive to Kroger, allows customers to shop online and pick up their order curbside at a participating store location. The aforementioned stores are a few of the 20 locations expected to operate the new service by the beginning of fall.
Nationally, Kroger has been testing online shopping and collecting customers’ feedback about the service since November 2014. According to the company, the introduction of ClickList to the North Texas market illustrates the evolution of customers embracing technology to enhance their shopping experiences.
“Feedback from our customers, and other regions, who tested ClickList was overwhelmingly positive and very useful in helping us make changes and improvements before we introduced the service locally,” said Dana Zurcher, president of the Kroger Dallas Division. “We know today’s customers are continuously looking for ways to increase their productivity yet simplify their lives. We are certain this online shopping service will offer young families, seniors, disabled customers and other shoppers an easier and more convenient way to grocery shop.”
Customers can create a free, online account at www.kroger.com/ClickList. Next, they select a participating store and choose from 40,000 offered products, which are categorized and sorted for easy viewing and selection. The customers builds their digital cart by clicking and adding products. Once they have completed their online shopping, they select an available pickup time. A dedicated ClickList employee then is assigned the order and handpicks the customers’ items based on personal preferences provided. The products are stored appropriately (including refrigeration or freezing) until the customers arrive for pickup. Finally, the customers drive up to a marked pickup area to notify the ClickList team of their arrival, and to pay and have the groceries loaded in their cars.
Over the next few months, Kroger plans to introduce ClickList to additional stores located throughout Louisiana, including in Alexandria, Allen, Bartonville, Bossier City, Denton, Garland, Granbury, Forney, Frisco, Lewisville, Little Elm, Mansfield, North Richland Hills, Plano and Shreveport.
Kroger operates 107 stores, 104 pharmacies and 60 fuel centers in North Texas, East Texas and Northwest Louisiana.
