Last updated on November 4th, 2016 at 11:44 am
Bashas’ will debut its newly remodeled Diné Market in Chinle, Arizona, on Wednesday. The unit is the first store that Bashas’ opened on a Native American reservation. It also is the first Diné Market to receive a full remodel since 2008. The store is located at the corner of Highway 91 and Route 7.
“The first Bashas’ Diné Market opened in Chinle in 1982,” said Johnny Basha, SVP of special projects. “That’s what makes this store unique. It’s not just about culture and quality products. It’s about a supporting a community that works together to help families and friends thrive.”
Store features
Bashas’ says customers will find a new store layout and expanded offerings, including:
• New décor and murals that celebrate the Navajo culture;
• A rejuvenated deli section. It features a new rotisserie oven, more warm and cold cases for the deli and several self-serve options;
• More tables and racks in the produce department to provide an open shopping experience;
• A new aisle that features non-edible popular products so customers can easily and quickly purchase these items;
• New freezers for the frozen food and meat areas for an expanded selection of items;
• A glassed-in decorating station so shoppers can view cakes being decorated. More counter space to discuss treat options with bakers is available, too; and
• New seating in the eating area for a more enjoyable experience.
Grand reopening festivities on Wednesday will begin at 10 a.m. with remarks from Bashas’ Family of Stores President and CEO Trey Basha. Following will be a formal blessing of the store by tribal healer Gary Begay and former Navajo Nation President Joe Shirley. An official ribbon cutting by Nelson Begay and the Counsel Delegate, as well as recognition of chapter officials, will follow. Bashas’ Northern Division District manager Joe Wagner will provide closing remarks. The store will feature live entertainment throughout the day as well.
Bashas’ Diné Markets are on Native American reservations throughout Arizona. They specialize in the needs of Navajo, Apache and Tohono O’odham customers. They carry products like Blue Bird flour for fry bread, mutton and wool.
