The Royalty-print snacks will be available at most Tops locations, while tailgate merchandise will be sold at nearly 30 stores in pop-up style boutiques.
Category: Marketing News
InContext, Saint Joseph’s Partner On Virtual Store Training
InContext provides virtual store technology including ShopperMX, a visualization platform that lets retail teams work in a digital twin of the store.
Stauffer’s Positions Simply Animals For Back-To-School Snacking
The snack maker is pairing lunchbox-focused marketing with the continuation of its literacy partnership with Reading Is Fundamental.
National Pork Board Names Harrison To Lead Channel Marketing
“Protein-rich pork has an opportunity to claim its place with younger consumers,” Kent Harrison says.
Treasure Cave Named Official Cheese Of Buffalo Bills
The partnership begins with the Bills’ home opener against the Detroit Lions on Sept. 17 at the new Highmark Stadium.
New Mahatma Rice Campaign Features Real People At Home
“We’re anchoring our strategy in real human emotion to convert high-level brand awareness into consumer preference and repeat purchasing.”
Market 32 And Price Chopper Launch Tailgate Club Promo
The six-week campaign now underway features savings on gameday brands, new prepared food offerings, weekly deals and prize giveaways.
Avocados From Peru, Meijer, Colts Team Up On Football Sweepstakes
Indiana consumers have historically seen relatively few avocado promotions, according to Xavier Equihua, president and CEO of Avocados From Peru.
