URM Stores has begun a marketing agreement with Superfridge, an in-store media and promotions platform for retailers and CPG brands. Serving a mix of independents and chains such as Rosauers, Yoke’s Fresh Markets, Super 1 Foods and Harvest Foods, URM will deploy more than 100 Superfridge dual-temperature coolers with digital displays across member-owner grocery stores […]
Category: Marketing News
Albertsons Customers Can Earn Discounts With Seasonal Immunizations
Albertsons Cos. is offering $20 coupons for customers who get flu, pneumonia or respiratory syncytial virus (RSV) immunizations at any of its pharmacies. The offer is available to anyone who receives a qualifying vaccine, making it helpful for families who immunize together. In addition, each person who receives a flu immunization could earn up to […]
C&S Wholesale Grocers Partners With Upside On Cash-Back Offers
C&S Wholesale Grocers is partnering with Upside to bring new and infrequent shoppers to company-owned stores like Piggly Wiggly and Grand Union, as well as independent grocers across its network, driving repeat visits and measurable sales growth. Upside, a digital marketplace that connects consumers with retailers through personalized cash-back offers, helps drive incremental sales and […]
Stop & Shop Begins Price Reductions In Eastern MA Stores
Stop & Shop is reducing prices on thousands of items at all 88 stores across eastern Massachusetts beginning Aug. 22, with the rollout expected to be completed by the end of the month. With this latest effort, Stop & Shop will have lowered prices on national brands and private label products at all 116 of […]
SpartanNash Welcomes Ulichnie As VP, OwnBrands Marketing
Grand Rapids, Michigan-based SpartanNash has named Jason Ulichnie VP of OwnBrands marketing. In this role, Ulichnie will oversee the end-to-end portfolio management, product development and brand equity of SpartanNash OwnBrands – including Our Family, Fresh and Finest by Our Family and Finest Reserve by Our Family – for company-operated stores and wholesale customers. Ulichnie also will manage […]
AFFI Hires Meredith As Director Of Marketing, Communications
The American Frozen Food Institute (AFFI) has named Rebecca Meredith its new director of marketing and communications. In this role, she will oversee the organization’s content creation and execution, as well as drive AFFI’s event and member communications strategies. Most recently, Meredith served as communications manager at CropLife America, a national trade association representing agricultural […]
Stop & Shop Introduces New Brand Campaign To Reinforce Value
Stop & Shop is introducing a new campaign, “Good Things Are in Store,” rooted in the’s brand motto to “Feed the Moment” and focused on rebuilding trust and reinforcing its role in helping customers get more for their money. At the heart of the campaign is Justin, a hyper-enthusiastic employee who shares the ways Stop […]
Schraad Sales & Marketing Names New President Of Sales, Strategy
Oklahoma City-based Schraad Sales and Marketing has appointed Patrick Thompson as president of sales and strategy. Thompson most recently served as chief strategic officer, leading company-wide initiatives spanning business planning, analytics and organizational development. He joined Schraad in January 2021 as VP of corporate strategy – center store. The following year, he was promoted to […]
