Dunnhumby has named Buc-ee’s as the top U.S. retailer in the Convenience Retailer Preference Index (RPI), a comprehensive, nationwide brand equity study that examines the approximately $860 billion U.S. convenience market. Buc-ee’s outperformed the other 40 convenience stores surveyed, scoring 17 points higher than Sheetz, which ranked second on the RPI. Wawa, Kwik Trip and […]
