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Coupon All-Stars Challenge Consumers To Tackle Savings This ‘SAVE-tember’

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“SAVE-tember” is just around the corner, and to celebrate the 14th annual National Coupon Month, Valpak.com and its new sister site, Savings.com, will unite top savings and couponing bloggers to coach consumers on thrifty new tips to save year-round. Joining forces behind two of the leading destinations for online deals, from local shops to national retailers, consumers will learn from the best through a downloadable playbook, online quizzes, live webinars with Savings.com DealPros and more, all available online.

“Even seasoned coupon veterans can learn a new trick or infuse fresh ideas into their savings strategy, therefore we’ve built a team of all-stars to coach consumers and capture the spirit of National Coupon Month through a month-long online educational channel,” said Deanna Willsey, director of corporate communications at Valpak.

Coupon training camps

Valpak and Savings.com will kick off the month with a free, live webinar at 2:30 p.m. (ET) Monday, Sept. 10. The webinar will allow for an hour of interactive Q&A to ask pressing questions about coupons, family finances and smart savings techniques from five of the leading online experts and Savings.com DealPros:

• Toni Anderson, founder of TheHappyHousewife.com;

• Karen Rodriguez, creator of SavingTheFamilyMoney.com;

• Lauren Greutman, author of the website I Am THAT Lady;

• Sara Steigerwald, founder of Sisters Shopping on a Shoestring; and

• Briana Carter, hardcore couponer and author of Bargain Briana.

In addition to the webcast on Sept. 10, other events on the calendar include:

• Sept. 4: Launch of Valpak Facebook contest; enter to win one of 10 $250 gift cards;

• Sept. 20: “Go Crazy with Coupons” Twitter Party; connect with others, enter to win prizes and get exclusive deals by following hashtag #SavingsNation; and

• Sept. 24: Nationwide Savings Nation event, Savings.com DealPros around the country will be hosting coupon classes to teach you how to slash your grocery bill by 50 percent.

Coaching tips for consumer quarterbacks

For busy moms and dads that may not be able to take part in one of the many SAVE-tember events, tips from some of the best and brightest have been captured in the first National Coupon Month Savings Playbook. This ultimate guide helps defend against impulse buys, includes step-by-step plays to budget smarter and has thirty tips to keep shoppers on track. The playbook is available for users to track their progress and includes tools that challenge consumers to change their spending habits for one month. The goal is to jumpstart consumer saving in advance of the busiest—and many times most expensive—season of the year.

“The Savings Playbook and National Coupon Month helps consumers to keep track of how much they are savings by changing how they are spending,” said Willsey. “While some consumers use a budget to allocate where they spend, many could be missing big opportunities to save money through couponing or changing the way they allocate their financial resources. It’s not stopping shopping, it’s smarter shopping—through coupons, like The Blue Envelope®, online deals through Valpak.com and Savings.com, and the Valpak mobile app.”

Over the last year Valpak research has consistently tracked consumer behavior toward couponing through its 125th anniversary survey and bi-annual Consumer Savings Reports. Not only is couponing popularity continuing to rise, the stigma is fading away. Sixty percent of survey respondents agree it’s now acceptable to use a coupon on a date. By channeling resources from Valpak.com and Savings.com, consumers can shop smartly and coupon for the ultimate prize—a season of winning.

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Featured Photo Barons Market Flagship Store
Point Loma Community
Huntington Beach, California
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