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Fresh & Easy Introduces More ‘Green Things’ Eco-Friendly Cleaning Products

Fresh&Easy-Green Things

Last updated on September 4th, 2012 at 12:21 pm

Fresh & Easy Neighborhood Market has introduced several more Green Things products, its environmentally-friendly line of cleaning and paper products. With the addition of several hand soaps, cleaners, reusable cleaning cloths and sponges, customers now have more options for products made with natural cleaning agents and sustainable materials.

All Green Things household cleaners are made with plant-derived formulas that are biodegradable, pH-neutral and gentle on skin. The new hand soaps also produce fewer suds to reduce rinsing and aid water conservation. Green Things products are made without phosphates, dyes, or 1-4 dioxane and like all Fresh & Easy brand products, are not tested on animals.

The following new Fresh & Easy Green Things household cleaners are now available in stores and on sale until Sept. 25:

• Unscented Hand Soap: $2.99 (now $2.49), 17 fl. oz.

• Lavender Hand Soap: $2.99 (now $2.49), 17 fl. oz.

• Olive Lime Hand Soap: $2.99 (now $2.49), 17 fl. oz.

• Free & Clear Laundry Detergent: $10.99 (now $8.99), 100 fl. oz.

• All Purpose Cleaner—Fresh Parsley: $3.29 (now two for $5), 22 fl. oz.

“We designed Green Things for customers looking for ways to reduce their impact on the environment without compromising on quality,” said John Burry, Fresh & Easy’s chief customer cfficer. “Green Things products are a great option for anyone looking for more sustainable household products.”

In addition, several Green Things cleaning products were introduced in stores, including washable sponges, reusable cleaning cloths and scrubbing cloths, which are made from sustainably forested beech tree fibers. In offering reusable cleaning cloths and sponges, Fresh & Easy customers can save money that would otherwise be spent on disposable cleaning products like paper towels.

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Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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