The Cool Whip brand, long known for its Whipped Topping, is introducing a new line of whipped and easy-to-spread frosting available in three varieties—chocolate, cream cheese and vanilla.
“We know moms aren’t happy with shelf-stable frosting because it is too sweet, too thick or really difficult to apply without damaging the cakes or other baked goods,” said Marjani Coffey, brand manager for Cool Whip. “Our new Cool Whip Frosting makes it fun and easy to bake, frost and enjoy because of the perfectly whipped texture. It’s definitely worth a trip to the freezer aisle.”
New Cool Whip Frosting varieties are available now in frozen food aisles of grocery stores nationwide with a suggested retail price of $2.99.
