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Breyers Introduces Gelato Indulgences


Breyers is expanding its portfolio with the introduction of new Breyers Gelato Indulgences. Each of the four varieties features a trio of textures—gelato, sauce and gourmet toppings.

To support the launch of Breyers Gelato Indulgences, a new campaign will show couples how to create the perfect date night at home—with a new reason to “spoon.”

“Our loyal fans told us they want even more indulgent offerings from Breyers, and Breyers Gelato Indulgences is the perfect answer,” said Alfie Vivian, VP of refreshments for Unilever North America. “With its uniquely indulgent trio of textures, Breyers Gelato Indulgences can help busy parents create a great date night right at home, any night of the week.”

Varieties include:

• Breyers Gelato Indulgences Vanilla Caramel: creamy vanilla gelato topped with caramel sauce and caramelly curls;

• Breyers Gelato Indulgences Raspberry Cheesecake: cheesecake gelato topped with raspberry sauce and graham crumble;

• Breyers Gelato Indulgences Tiramisu: mascarpone gelato topped with espresso sauce, ladyfinger cookie pieces and sprinkled with cocoa; and

• Breyers Gelato Indulgences Triple Chocolate: milk chocolate and dark chocolate gelatos topped with white chocolate sauce and chocolatey curls.

As part of the “ultimate date night” campaign, Breyers is partnering with NBC’s TV series “Parenthood” to sponsor two extended previews of future episodes for fans to enjoy online.

Breyers Gelato Indulgences is available at grocery stores nationwide in a 28.5-oz. clear tub, showcasing the gelato with its sauce and toppings, for a suggested retail price of $4.49-$5.99.

About the author


Kristen Cloud

A former newspaper editor and publisher, she once enjoyed leisurely perusing the grocery store aisles but, since having a baby in 2016, she is now an enthusiastic click-and-collect shopper.

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