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Jarlsberg Cheese Adds Snack-Size Minis To Product Offering


Jarlsberg Cheese, headquartered in Darien, Connecticut, is rolling out Jarlsberg Minis, a snack-size cheese treat. Available in 5-count bags, for individual sale or in bulk, Jarlsberg Cheese Minis are in a display-ready case for immediate placement.

Jarlsberg Cheese Minis offer convenience stores, drugstores, retail, hospitality and food service channels an opportunity that taps directly into current consumer demand for all-natural, fresh, ready-to-eat formats of their favorite brands, according to Jarlsberg.

“We anticipate new Jarlsberg Cheese Minis driving incremental in-store sales by bringing a well-recognized premium brand into everyday snacking occasions,” said Deborah Seife, general marketing manager for Jarlsberg. “The mini concept is growing across all categories, not just dairy, so we expect to see marked growth. Additionally, we have a population that is continually focused on health and smaller portions of the foods they like best, so Jarlsberg Cheese Minis will facilitate this growth.”

Each 20g portion-sized Jarlsberg Cheese Mini is 70 calories and a good source of calcium and protein. Jarlsberg Cheese Minis also are available in a 30-count display-ready case as well as a 50-lb. bulk case.

About the author


Kristen Cloud

A former newspaper editor and publisher, she once enjoyed leisurely perusing the grocery store aisles but, since having a baby in 2016, she is now an enthusiastic click-and-collect shopper.

Learn how independent grocers of all sizes can gain control over their conversation with their shoppers and personalize their shopper engagement by making data actionable as they reduce advertising costs and increase conversions.

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