Home » Post Consumer Brands Earns MGA’s Silver Plate Award, $1K For Food Bank

Post Consumer Brands Earns MGA’s Silver Plate Award, $1K For Food Bank

Post Consumer Brands donates $1,000 to Second Harvest Heartland. Pictured are Mike Paulsrud, Coborn’s; Jamie Pfuhl, Minnesota Grocers Association; Bob Keyho, Post Consumer Brands; Joel Engel, Post Consumer Brands; Dan Rosenthal, Post Consumer Brands; Brian Gerads, Coborn’s; and April Rog, Second Harvest Heartland.
Post Consumer Brands donates $1,000 to Second Harvest Heartland. Pictured are Mike Paulsrud, Coborn’s; Jamie Pfuhl, Minnesota Grocers Association; Bob Keyho, Post Consumer Brands; Joel Engel, Post Consumer Brands; Dan Rosenthal, Post Consumer Brands; Brian Gerads, Coborn’s; and April Rog, Second Harvest Heartland.

Post Consumer Brands is one of six companies statewide to be recognized for its exceptional efforts to end hunger in its community. Post Consumer Brands participated in the October 2015 “Minnesota’s Own” campaign to end hunger.

“Minnesota’s Own” has provided more than 34 million meals to Minnesota families in need since 2008. It was coordinated by the Minnesota Grocers Association (MGA) and included 175 MGA retail members, 13 vendor partners as well as community food banks and food shelves across the state.

Participating stores and vendor locations offered multiple opportunities for consumers to contribute to the campaign. Many retailers encouraged customers to donate grocery items in-store or round up their purchase totals at the register, contributing the price difference to feed local families. Others prominently displayed the names of customers who donated money on grocery list icons. All food and monetary contributions collected were distributed to a variety of local food shelves, banks, and support organizations across the state.

Post Consumer Brands received the Silver Plate Award for Best Single Creative Display—Vendor in the “Minnesota’s Own” display contest, which offers a chance for campaign participants to get creative with in-store advertising while engaging consumers to end hunger. Statewide, 188 stores and vendors participated in this year’s display contest. In addition to the award, Post Consumer Brands presented a $1,000 donation to the food charity of their choice, Second Harvest Heartland, on behalf of the “Minnesota’s Own” program.

“Healthy families and kids, are the core of a strong community,” said Linda Fisher, director of communications at Post Consumer Brands. “That’s why we’ve had a long-standing  commitment to hunger relief efforts. We are honored to participate in the Minnesota Grocers Association’s ‘Minnesota’s Own’ program this year and its fight against hunger.”

“Post Consumer Brands is a supportive and generous partner of Second Harvest Heartland. Through their support of financial and food donations in addition to donating volunteer hours, they help us in our mission to end hunger through community partnerships,” said Rob Zeaske, CEO of Second Harvest Heartland. “Congratulations to Post Consumer Brands for the Silver Plate Award, and a special thank you for the $1,000 donation.”

Added MGA President Jamie Pfuhl, “It was exciting to see these partnerships develop and everyone’s hard work on the ‘Minnesota’s Own’ program make a positive difference for Minnesota families in need. I applaud Post Consumer Brands on its successes in this campaign. All of our participants did a great job raising awareness on a community level and rallying consumers behind this important cause.”

About the author

Kristen Cloud

A former newspaper editor and publisher, she once enjoyed leisurely perusing the grocery store aisles but, since having a baby in 2016, she is now an enthusiastic click-and-collect shopper.

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