“We approached development of these salads by first talking to our customers about what their consumers were asking for in a Grab N Go salad,” said Chef Douglas Bond, new product development manager for Freshway Foods. “We also conducted market research into ingredient and flavor trends. What we found over and over is that consumers are tired of the same old salads. They want variety and they want nutrient-dense options.”
Freshway says the new salads offer a more upscale experience for consumers with ingredients like blueberries, couscous, rainbow carrots and quinoa.
“Our new Grab N Go salad kits go beyond what has been traditionally available to consumers and offer flavors and ingredients that are attractive to Millennials in search of adventure, as well as Baby Boomers looking for healthy convenience,” Bond said. “These salads will make your consumers the envy of the office break room.”
The new salads include:
- Spinach Mediterranean—Baby spinach with walnuts, tomato, cucumber, black olives and feta cheese.
- Famous Chopped Salad—Romaine base with tomatoes, red cabbage, green onions, blue cheese, bacon and couscous.
- Fruity Grain & Garden Salad—Romaine base with quinoa, celery, cucumber, red onions, grapes, blueberries and Parmesan cheese.
- Colorful Grain & Garden—Baby spinach, quinoa, apples, rainbow carrots, celery and walnuts.
Freshway says its Grab N Go salad kits are designed to save foodservice and retail operators time and money without sacrificing freshness, taste and quality.
“Our Grab N Go salad kits contain all ingredients to make eight complete convenience salads, with no additional cutting or cleaning required,” Bond said. “Simply assemble the components for fresh-made salads your customers will love.”
Freshway plans to display the new salads at the upcoming Dairy-Deli-Bake food show, sponsored by IDDBA.
“We invite everyone to stop by booth 3255 to learn more about how you can refresh your service case with premium salads that consumers prefer,” Bond said.
The new Grab N Go salads are now available through Freshway Foods representatives.
Freshway Foods is based in Sidney, Ohio.