Prices Drop Significantly In Markets Where Lidl Is Present, Study Finds

Grocery retailers located near Lidl stores in the U.S. set their prices for key staple products up to 55 percent lower compared to markets where Lidl is not present, according to a new study by the University of North Carolina Kenan-Flagler Business School. The study examined the competitive price effect of Lidl’s entry in the U.S. grocery market and … Continue reading Prices Drop Significantly In Markets Where Lidl Is Present, Study Finds