Majority Of Americans Trust Fairtrade Label

Fairtrade America partnered with the research firms Globescan and Atlantic 57 to explore consumer attitudes and perceptions around product labels. According to Globescan’s findings, 55 percent of Americans trust the Fairtrade label. People aged 25-44 reported even higher levels of trust, approaching 66 percent. Today’s shoppers are confronted with an overwhelming number of options—the average … Continue reading Majority Of Americans Trust Fairtrade Label