Mars Wrigley’s Front-End Plan Can Bring ‘Instant’ Double‑Digit Growth

by Terrie Ellerbee/editor-Midwest & Southwest As food retailers know very well, the majority of consumers no longer eat three sit-down meals every day. They are snacking instead. It is no surprise, then, that the fastest-growing category in the check lane is snacks. Yet snacks only get about 8 percent of the space there, Rimsha Baig, … Continue reading Mars Wrigley’s Front-End Plan Can Bring ‘Instant’ Double‑Digit Growth