Southeastern Grocers Inc. (SEG) is participating in the American Heart Association’s Life is Why We Give fundraising campaign.
“Southeastern Grocers is committed to being a people-first company our associates, customers and communities can always count on,” EVP and Chief People Officer Elizabeth Thompson said. “We care passionately about the health and well-being of all those we serve and are proudly partnering with the American Heart Association to help build healthier lives, free of stroke and heart diseases.”
Through May 7, Bi-Lo, Harveys and Winn-Dixie customers can support the American Heart Association by donating at the register. Each dollar raised will help pave the way for the next generation of advancements in preventing heart disease and stroke.
“We are so excited that Southeastern Grocers is participating in our Life is Why We Give campaign. This campaign not only helps us raise awareness on heart-healthy living but also allows us to raise funds critical for research, education and prevention programs to create a world of longer and healthier lives,” Amber Wilson, executive director for American Heart Association-First Coast, said.
Southeastern Grocers plans to share stories of survival and facts about heart disease and stroke and encourages customers to learn their numbers with a free blood pressure reading in all Bi-Lo, Harveys and Winn-Dixie pharmacies.
Heart disease and stroke are the two leading causes of death in the world. The American Heart Association funds innovative research, fights for stronger public health policies, and provides lifesaving tools and information to prevent and treat these diseases.
SEG, parent company and home of BI-LO, Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is one of the largest conventional supermarket companies in the U.S. Its grocery stores, liquor stores and in-store pharmacies serve communities in the states of Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina and South Carolina.