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Walmart, Sam’s Club ‘Fight Hunger. Spark Change.’ Campaign Underway

Fight Hunger. Spark Change.

Walmart and Sam’s Club‘s annual “Fight Hunger. Spark Change.” campaign is underway, raising donations to feed Americans in need.

Walmart, Sam’s Club, Feeding America and participating local food banks nationwide are participating in the sixth annual campaign.  In partnership with Feeding America and 18 large supplier partners, Walmart and Sam’s Club invite their shoppers to help achieve Feeding America’s goal of securing one billion meals.

“As we go into our sixth year of the ‘Fight Hunger. Spark Change.’ campaign, it’s exciting to approach the 1 billion mark in terms of charitable meals secured by Feeding America over the life of the program,” said Kathleen McLaughlin, chief sustainability officer for Bentonville, Arkansas-based Walmart. “Food insecurity continues to affect communities across the United States. Working with Feeding America, our customers, members, associates and suppliers, Walmart and Sam’s Club aim to be part of the solution.”

Customers have several options to participate: purchasing a participating item in-store or online, a donation in one of the stores or clubs or donating on Feeding America’s website.

For every participating product purchased at U.S. Walmart stores, Sam’s Club, on Walmart.com or Samsclub.com during the campaign, the supplier will donate the monetary equivalent of one meal ($0.10) on behalf of a Feeding America member food bank.

Walmart kickstarted the campaign with a $3 million donation to Feeding America and member food banks. A purchase of one of the 267 participating items helps secure the equivalent of one meal. Each Walmart and Sam’s Club will partner with at least one of Feeding America’s local food banks, and the 18 participating suppliers represent some of the nation’s leading food companies.

Some of the participating products customers and members can buy include Bush’s Original Baked Beans, Pace Chunky Salsa, Clif Bar Chocolate Chip Energy Bars, Hidden Valley Original Ranch Salad Dressing and Topping, Gold Peak Sweet Tea, Birdseye Broccoli Florets, Bubbly Lime Sparkling Water, Nature Valley Crunchy Variety Back, Cinnamon Toast Crunch Breakfast Cereal, Great Value Bowties Pasta, Kellogg’s Frosted Flakes Breakfast Cereal, Cheez-It Baked Original Snack Crackers, Kraft Macaroni and Cheese, Uncle Ben’s Ready Rice: Spanish Style, McCormick Original Taco Seasoning, Hawaiian Punch Fruit Juice, Post Oreo O’s Breakfast Cereal, Folgers Classic Roast Ground Coffee, Jif Creamy Peanut Butter and Knorr Cheddar Broccoli Pasta Side Dish, and exclusively at Sam’s Club, Nature Nate’s Raw Honey.

“The Feeding America nationwide network of 200 member food banks serves people in every single county in the United States. Food banks are not just providing food to our neighbors in need, they are providing nourishment, hope, and dignity. We are tremendously grateful to Walmart, Sam’s Clubs and the 18 dedicated campaign suppliers for coming together through ‘Fight Hunger. Spark Change’ to help people who struggle to put food on their tables and for providing everyone the opportunity to give back,” said Claire Babineaux-Fontenot, CEO of Feeding America.

The “Fight Hunger. Spark Change.” campaign runs through May 2o.

About the author

Renee Sexton

Renee Sexton

Renee is a graduate of the Scripps School of Journalism at Ohio University and worked more than two decades in broadcast and digital journalism before coming over to the print side.

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