Frozen Northeast Snacks Suppliers

‘Reinvented’ I*Skream Bars To Debut This Summer

I*Skream bars

I*Skream Bars has undergone a brand reinvention. The frozen bars will be unveiled in Market Basket and Key Foods in the Northeast this summer.

The new packaging is bright and colorful. The bars are low in calories and fat with 3-4g of sugar and a chocolate coating. Each of the seven flavors has a unique “buddy” on the box to illustrate and connect with the diverse market for low-sugar treats from Millennials to Baby Boomers.

I*Skream is a 100 percent woman-owned business founded by ice cream maker Susan Patrick to create a low sugar, naturally sweetened with Stevia, frozen treat that she could serve to her four children. The bars are manufactured in Utah and St. Louis, but the company is headquartered in Milford, Connecticut.

“I was inspired when making this bar by the ‘I scream, you scream’ ice cream song from when I was a kid, and I wanted my children to have all the fun without tons of sugar. To me it was a win-win,” said Patrick.

The I*Skream makeover rolls out this month.

About the author

Kristen Brissette

Kristen lives on Cape Cod and enjoys working in the food industry. She loves attending food shows and meeting others in the field.

Add Comment

Click here to post a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Featured Photos

Featured Video