As the 2019 Vidalia onion season begins, Shuman Farms renews its commitment to giving back through its Produce for Kids program and their RealSweet brand Vidalia onion bags supporting Feeding America.
In 2002, John Shuman, president and CEO of Shuman Farms, founded Produce for Kids. Since the program’s inception, Produce for Kids has raised more than $6.7 million for families and children in need.
Produce for Kids’ campaigns originally supported children’s hospitals, but in 2014 the organization started a partnership with Feeding America.
“Working with Feeding America over the past several years has allowed us to not only help children eat healthier, but it has also helped us provide support to those families who face hunger every day,” Shuman said. “We recognize that hunger hits communities all over the United States and the impact on children is especially tough.”
Through Produce for Kids’ campaigns, more than 10 million meals have been provided to those in need. In 2018, Shuman’s Produce for Kids program was recognized as a Mission Partner of Feeding America.
Produce for Kids’ campaigns are executed in more than 3,000 stores in 33 states and they partner with more than 50 produce and other health-conscious brands.
“Produce for Kids has evolved over the years to become an industry-leading brand that engages with shoppers wherever they are in their path of purchase, both in stores and online,” Shuman said. “Looking forward to 2019 and beyond, we will continue to evolve our programs to make sure we continue to bring relevant and engaging content to consumers, encouraging them to fill their market baskets with fresh produce while contributing to their communities in a positive way.”
In addition to supporting its Produce for Kids program this Vidalia season, Shuman Farms also has promised to provide 50,000 additional meals to families in need through their Feeding America brand Vidalia onion packaging starting in June.
“We know that summer break can be especially hard for children who struggle with hunger,” Shuman said. “It is our hope that our donation will help to support the wonderful programs Feeding America has to help these families.”
Retailers who sell the Feeding America RealSweet Vidalia bags can also support the initiative and bring awareness to childhood hunger by displaying in-store signage and utilizing the social media toolkit provided by Shuman Farms.
Shuman Farms started shipping RealSweet brand Vidalia onions Monday, April 22, and plans to have good availability of quality Vidalia onions throughout the summer months.