Raley’s Private Label Chicken program has been relaunched with two significant improvements. For the first time in the grocer’s 84-year history, Raley’s brand chicken is now 100 percent antibiotic free and packaged in 100 percent recyclable trays.
The changes to Raley’s Private Label Chicken are yet another step in Raley’s commitment to sustainability and health, aligning with the company’s vision of changing the way consumers eat, one plate at a time.
The improvements have been implemented for Raley’s Private Label Chicken and Raley’s Purely Made Organic Chicken. Both labels are now cage-free chickens, packaged in 100 percent recyclable trays and absent of any antibiotics, added hormones and preservatives. Raley’s Purely Made Organic Chickens are also raised on USDA organic, non-GMO vegetarian feed and are free-range, giving them access to roam and forage in the sun.
“Raley’s is proud to launch our antibiotic-free chicken program and 100 percent recyclable packaging, bringing a higher quality product to customers at the same low price,” said Todd Allen, Raley’s director of meat and seafood. “These changes are a critical step in our journey and show our commitment to improving our food offerings and being sustainable in our packaging practices.”
These sustainable and health-oriented changes are yet another way in which Raley’s is working toward a more responsible industry that considers the health and happiness of its customers. Earlier this year, Raley’s relaunched its entire private label program, which revamped thousands of products.
Sacramento, California-based Raley’s is a privately-owned and family-operated customer experience grocery company. The company’s commitment to infusing life with health and happiness by changing the way the world eats, one plate at a time, has made it a trusted source for food, nutrition and wellness. Raley’s strives to enhance transparency and education in the food system in order to help customers make more informed, healthy food choices. Raley’s operates 129 stores under five banners: Raley’s, Bel Air Markets, Nob Hill Foods, Food Source and Market 5-ONE-5.