For a fourth year, Sparkling Ice is working with the Honor Flight Network to take the nation’s military veterans on trips to Washington, D.C., to see the war memorials built in their honor.
But this is the first year Sparkling Ice has designed special limited-edition case wraps to promote Honor Flight. The new Honor Flight case wraps are now available in stores nationwide and will be incorporated into in-store displays over the Memorial Day and Fourth of July holidays. The wraps are red, white and blue and feature illustrations of the American flag, military camouflage and silhouettes of soldiers saluting.
“Our support for The Honor Flight Network began several years ago when I came across an Honor Flight departure at the airport,” said Chris Hall, Talking Rain CEO and U.S. Navy veteran. “Puget Sound Honor Flight is committed to giving these heroes their ‘One Last Mission’ and as such, this year marks the first year that I will be taking part in the flight from Seattle to Washington D.C. along with our American veterans. Through our continued support and launch of the new wraps, we hope to continue raising awareness for both the organization and all veterans who have served across the country.”
Beyond the new case wraps, Sparkling Ice supports The Honor Flight Network through a patriotic in-store retail program and a series of fundraising efforts. Over the course of their partnership, the brand has raised more than $216,000 for the Honor Flight Network since 2016 and is looking to raise an additional $130,000 through its ongoing initiatives and donations from vendors, partners and individuals.
“As a third-generation U.S. military veteran, this partnership is close to my heart. It’s an honor to stand side-by-side with these personal heroes of mine while we visit the memorials,” said Hall. “I only hope I can keep up with them.”
Sparkling Ice helps Puget Sound Honor Flight transport veterans from their hometown of Seattle, Washington, to Washington, D.C., to visit and the memorials dedicated to honor their service and sacrifices.
Sparkling Ice beverages, part of the portfolio of Preston, Washington-based Talking Rain, are made with zero sugar and combine sparkling water, real fruit flavor, vitamins and antioxidants. Sparkling Ice beverages are available in 16 fruit-based flavors.
