Category News Frozen Health/Wellness Southwest Suppliers

Cappello’s Offers Seven New Products In Frozen Aisle

Cappello's new products

Denver, Colorado-based Cappello’s, maker of grain-free, frozen-fresh, paleo-friendly foods, has added seven new almond-based, nutritionally dense creations to its line-up of naturally grain free products. The Cappello’s family of products now will include the world’s first almond flour pizzas, spaghetti, sweet potato gnocchi and double chocolate cookie dough.   

Cappello’s continues to innovate in frozen pizza, pasta and cookie dough with its carefully crafted recipes made with almond flour.

The new product line-up will include:

  • Almond Flour Pizza (all varieties cost $12 excluding the Naked Pizza, which is $9): The world’s first almond flour pizza harnesses the proteins, fiber and healthy fats found in nutrient-dense almonds. Available in four varieties: Naked, Whole Milk Mozzarella Cheese, Uncured Pepperoni and Italian Sausage with Roasted Red Peppers. 
  • Sweet Potato Gnocchi ($9): This mineral-rich sweet potato gnocchi was rolled with almond flour, making for an elegant dough that can be eaten as an entrée or dessert. 
  • Spaghetti: ($9) This grain free take on the Italian classic is the first almond flour spaghetti. Made fresh and immediately frozen to capture maximum taste and nutrition, Cappello’s spaghetti cooks in only 90 seconds.Cappello's cookie dough
  • Double Chocolate Cookie Dough ($13): For the newest variety of grain-free cookie dough, Cappello’s took the chocolate chip recipe and added twice the chocolate, with organic cocoa powder and chocolate morsels.

“At Cappello’s we are passionate about ensuring that uncompromisingly great tasting, nutritionally relevant foods are accessible to all that are seeking a gourmet eating experience, regardless of dietary restrictions,” said Ben Frohlichstein, Cappello’s co-founder and co-CEO. “As fervent believers in a grain-free lifestyle, we want all of our consumers to experience the benefits these types of foods can have on our health, including reducing inflammation, increasing energy and cognitive function, reducing symptoms of auto-immune disorders and nurturing a healthy gut.” 

To go with its new products, Cappello’s has refreshed its packaging and its website by including new product imagery.

“As a company whose own culture believes that excellence is a key ingredient, not an optional garnish, our internal team pushed to elevate the food styling and photography on the new packaging to fully emulate our quality-obsessed, reinvented classics inside each box,” said Jason Frohlichstein, Cappello’s creative director. “Evolving all of our touchpoints through creativity in design thinking, strategy and copywriting, we reinforced the emotional connection we have with our core followers.”

All new Cappello’s items are available in-store and online.

About the author

Treva Bennett

After 32 years in the newspaper industry, she is enjoying her new career exploring the world of groceries at The Shelby Report.

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