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Budweiser Offers Harvest Reserve Lager For Limited Time

Budweiser Harvest Reserve

Budweiser is offering Harvest Reserve Deep Golden Lager, a limited-edition beer created in collaboration with the farmers who have grown the barley used to brew the beer for generations.

Harvest Reserve is an all-malt recipe that uses 100 percent American grains from family farms. Each bottle features the signature of Jim Dixon, a fifth-generation barley farmer who collaborated with brewmasters on the recipe.

“My family has been growing barley with Budweiser for generations,” said Dixon, who is owner of Jim Dixon Farms in Idaho. “Working with Budweiser on the recipe for a new beer was already humbling, but when I found out they wanted to put my name on every bottle, I was surprised and incredibly honored.”

Harvest Reserve will be available in July in Des Moines, Iowa, and Omaha, Nebraska, and will be available throughout the harvest season while supplies last.

“At Budweiser, our farmers are family. While our relationship with many of these farmers goes back generations, Budweiser Harvest Reserve is the first time we’ve collaborated on a recipe together,” said Ricardo Marques, VP of marketing core and value brands at Anheuser-Busch. “Releasing this beer for the harvest season is Budweiser’s way of celebrating farmers after a year spent preparing for these precious few months.”

At 5.4 percent ABV, Harvest Reserve is brewed with all-American barley that is toasted longer for “a bolder taste and a crisp hoppy aroma that finishes smooth,” the company says.

Anheuser-Busch supports programs to educate, train and grow the next generation of U.S. family farmers. Budweiser, an American-style lager, was introduced in 1876 when company founder Adolphus Busch set out to create the U.S.’ first national beer brand. He brewed it to be universally popular and transcend regional tastes.

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