Maille, a French brand of Dijon mustard, has its first post-consumer recycled plastic squeeze bottles. The Maille squeeze format now is available at select grocery and retail outlets nationwide as well as amazon.com.
Made with the same signature mustard recipes featured in Maille’s classic glass jars, the Dijon Originale and Old Style are now packed in easy-to-use squeeze bottles made with 99 percent post-consumer recycled (PCR) plastic.
“We are committed to reignite the mustard category by making the Maille Dijon Originale and Old Style more accessible and ‘easy to squeeze in your daily life’ whether it be by adding mustard as a topping to a sandwich, as an ingredient in a vegetable glaze, on barbecue and more,” said Drew McPartlin, associate brand manager for the New York-based company. “We’re thrilled to introduce Maille’s classic mustards in the PCR plastic squeeze bottles to American consumers for the first time. As we expand our product range, it is critical for us to be mindful about our carbon footprint and commit to a flavorful planet.”
The squeeze bottles carry an SRP of $4.29. Both mustards do not contain any artificial flavors or colors and are Non-GMO Project Verified, gluten-free and kosher certified.
The company was established by Antoine-Claude Maille in 1747. The house of Maille was the official supplier to the kings of France and many European royal courts. The company produces mustard, vinegar and French cornichons in France.