Farmer Bros. Co. appointed of Deverl Maserang as president, CEO and a member of the company’s board of directors, effective Sept. 13. He succeeds Chris Mottern, who has served as interim CEO since May 2019. Mottern will work closely with Maserang to ensure a smooth transition of responsibilities and will remain a member of the board.
Based in Northlake, Texas, Farmer Bros. is a coffee roaster, wholesaler and distributor of coffee, tea and culinary products nationwide.
Maserang brings to Farmer Bros. more than 30 years of leadership in turnarounds and global supply-chain transformations, along with deep experience in the food and beverage industry. He most recently served as president and CEO of Earthbound Farm Organic, where he led the company to deliver record operational execution metrics and reestablished the brand with a dynamic innovation pipeline, while launching more than 100 products. Prior to that, Maserang held multiple senior positions at food and beverage companies including Starbucks, Chiquita Brands and Pepsi Bottling Group.
“On behalf of the board, I am pleased to welcome Deverl to Farmer Bros. at this important time for our company and industry,” says Randy Clark, chairman of the board. “Deverl is a highly accomplished executive with a proven track record of success in business turnarounds and operational excellence, especially in the food and beverage industry. I am confident that under his leadership and with the recent momentum of change at all levels of the company that we are well positioned to make even greater operational improvements across our organization.”
“I am honored to join Farmer Brothers at a time of great opportunity for the company,” says Maserang. “I am confident that Farmer Bros. has the right capabilities and a strong platform to be a competitive player in the market. I look forward to working closely with the board and the rest of the company’s management team to continue providing our valued customers the best products and services while we focus on delivering improved results and enhancing shareholder value.”
“It has been a privilege to serve as the company’s interim CEO and work with Farmer Bros.’ team of talented employees,” says Mottern. “I look forward to working with Deverl in my capacity as a member of the board as the company continues to build on its foundation for future growth and success.”