October is American Cheese Month and California’s dairy farmers are renaming the state “Cheese and Wine Country” in recognition of the award-winning cheese-making heritage that grew alongside its wine industry.
The state’s cheese history started 250 years ago when Friar Junipero Serra introduced cheesemaking to the missions in 1769. Today, California is the nation’s No. 1 producer of fluid milk, butter, ice cream and Hispanic-style cheeses and is the second largest producer of all cheese.
“Cheese and wine are a match made perfect in California,” says Jennifer Giambroni, director of communications, California Milk Advisory Board/Real California Milk. “Like California wines, Real California Milk cheeses are also made with pride by local producers and makers. Starting with the milk produced by our state’s family-run dairy farms, it is then made into more than 250 varieties and styles of delicious cheeses ideal for pairing with California wines.”
Consumers can try a taste of California Cheese & Wine Country with these entertaining tips:
Personali-cheese Quiz: Consumers can determine their cheese personality profile and then choose cheeses that fits them: Particular Purist, Easygoing Enthusiast, Adventurous Advocate, Zesty Zealot or split personality.
Cheese Carving 101: Using common kitchen tools and a block of cheese, consumers can host a party activity for their guests to enjoy.
California Cheese & Wine Pairing Tips: Consumers can find suggestions for combining these two foods.
The CMAB, an instrumentality of the California Department of Food and Agriculture, is funded by the state’s dairy farm families and is one of the largest agricultural marketing boards in the U.S. Its mission is to increase demand for products made with Real California Milk. The CMAB is celebrating 50 years in 2019 promoting California’s sustainable dairy products through advertising, public relations, research, and retail and foodservice promotional programs.