Southeast Technology

SEG Expands E-Commerce To Louisiana Winn-Dixie Stores

SEG Shipt Winn-Dixie

Southeastern Grocers (SEG), parent company of Bi-Lo, Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is expanding its e-commerce shopping technologies to include online ordering and grocery delivery service for Louisiana Winn-Dixie customers in partnership with online grocery companies Instacart and Shipt.

SEG Instacart Winn-DixieWinn-Dixie customers can visit winndixie.com/shoponline to order groceries online. To mark this expansion, first-time customers of Winn-Dixie and Instacart can visit and enter the code “HiWinnDixie10” at checkout for $10 off their first delivery order of $35 or more up until Dec. 31, 2019. Additionally, Nov. 1-12, Shipt members who place a Winn-Dixie order of $80 or more will receive a $10 credit on their next Shipt purchase. Shoppers can check with the store for additional details.

The expansion of e-commerce to Winn-Dixie locations throughout Louisiana takes into consideration the evolving needs and diverse shopping preferences of modern day customers aiming to balance busy lifestyles. With this new innovation, Louisiana customers will have the added convenience of placing online orders for an assortment of groceries and household staples at the same price of purchasing items in the store. This added service allows customers to purchase fresh produce, meat and seafood, health and beauty goods, pet products, consumable baby items and more.

Andrew Nadin, EVP and chief customer officer for SEG, said, “We are always looking for additional opportunities to meet the evolving needs of our customers in each community we serve. As we embrace digital advancements, we are excited to expand our e-commence partnerships to offer added conveniences for Louisiana shoppers. Partnering with marketplace leaders will provide our customers with simple options for the same quality products and value, which will help make their lives a little easier.”

In a recent SEG survey, results show that many online shoppers find the concept of grocery delivery appealing, with more than one-third of SEG customers admitting to purchasing groceries online within the past year. Of the customers purchasing groceries online, 88 percent of them also had the items delivered. The findings also indicate that the number one reason customers shop online rather than in the store is to save time.

This program has officially launched in Louisiana stores in locations including Baton Rouge, Covington, Mandeville, New Orleans, Slidell, the Westbank and other areas.

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