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Big Y Donates More Than $215,000 To Local Breast Cancer Groups

Big Y Plainville, breast cancer funds

Last updated on June 14th, 2024 at 10:38 am

In order to raise awareness and funds for breast cancer, all Big Y Supermarkets donated proceeds from their October initiative “Partners of Hope” to 29 local breast cancer support groups throughout Massachusetts and Connecticut. The results have been tabulated and, in October, Big Y raised $215,742.

During October, Big Y donated a portion of the proceeds from both the floral and produce departments, and 5 cents for each Big Y, Top Care, Full Circle, Simply Done, Paws Happy Life, Pure Harmony, @Ease, Tippy Toes and Culinary Tours brand products purchased between Oct. 4-10.

The Big Y Butcher Shops also donated 10 cents from every pound of All-Natural Angus Beef and Big Y Smart Chicken sold during October. Big Y Pharmacy & Wellness Center donated $5 for every flu shot given. Every store promoted Partners of Hope pink ribbons for $1 for the month of October as a way of generating additional proceeds for local breast cancer organizations throughout the two states.

Big Y’s dietitian team, Carrie Taylor and Andrea Luttrell, devoted a portion of their fall newsletter to cancer prevention.

“Breast cancer affects thousands of women and more men each year,” said Big Y CEO Charles D’Amour. “Through our Partners of Hope campaign, we want to not only promote breast cancer awareness but also save lives through early detection and care.”

Since 2007, Big Y has raised more than $2 million to support local breast cancer initiatives.

About the author

Shelby Team

The Shelby Report delivers complete grocery news and supermarket insights nationwide through the distribution of five monthly regional print and digital editions. Serving the retail food trade since 1967, The Shelby Report is “Region Wise. Nationwide.”

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