The current Covid-19 global pandemic is causing businesses throughout the food industry to look past their bottom line and to do what they can to help their communities. Save Mart is dedicated special hours for local first responders to shop, Chicken of the Sea is donating more than half a million pounds of protein to those in need and Clover Sonoma is encouraging support of local hospitals.
Save Mart offers special hours for first responders
First responders now have the opportunity to shop at all Save Mart stores one hour before and one hour after posted store hours every day.
“Medical, law and fire personnel are putting their lives on the line during this pandemic and we want to thank them and make their lives a little easier by extending these special dedicated shopping hours to them,” said Hal Levill, SVP of retail operations for Save Mart, based in Modesto, California.
First responders will need to provide proof of credentials to access dedicated shopping hours.
Chicken of the Sea donates more than 500,000 servings of seafood
As one of the world’s largest seafood companies, El Segundo, California-based Chicken of the Sea has a long-standing commitment to operate in a socially and environmentally responsible way in order to bring consumers healthy, responsibly sourced seafood. In response to the challenging times presented by the Covid-19 pandemic, Chicken of the Sea has donated more than half a million servings of canned tuna, salmon and other protein-packed products to hunger relief organizations helping vulnerable populations within the local communities where the company operates.
In the face of the Covid-19 outbreak, hunger relief organizations have experienced a dramatic increase in demand for nutritious, balanced meals, particularly the countless school-aged children that typically receive these meals at school. Because no one should have to miss a meal, especially in times of crisis, Chicken of the Sea has partnered with Convoy of Hope, which serves families across the country, America’s Second Harvest of Coastal Georgia and South Bay Area Schools in the Los Angeles region, to deliver critical nourishment to families, kids and the elderly within their respective communities.
“At Chicken of the Sea, we believe that nobody should ever have to miss a meal, and our long-standing sustainability commitment involves supporting the communities in which we live and work,” said Craig Rexroad, communications director North America, Thai Union. “This service to both our communities and our consumers has been a tenant of our business for more than 100 years and is a foundational pillar of our SeaChange initiative. Now more than ever, these groups need the crucial protein our products are able to provide.”
The Chicken of the Sea brand’s commitment to caring for and improving the lives of those living and working within the regions where it operates is an essential objective of its SeaChange initiative, the company’s global sustainability strategy that covers every aspect of the seafood business. The milestones that SeaChange achieves are also meant to deliver against the United Nations Sustainable Development Goals, including zero hunger by 2030, starting with ending hunger through food donations in local communities. As part of this commitment, each year the company donates hundreds of thousands of servings of protein to food banks and other hunger relief organizations nationwide while continuously pushing sustainability within the seafood industry forward, a necessity in order to feed an estimated world population of 9 billion people by 2030.
Founded in 1914, Chicken of the Sea International (COSI) is a provider of responsibly-sourced seafood. The company provides tuna, salmon, clams, crab, oysters, shrimp, mackerel, kipper snacks and sardines in cans, cups and pouches as well as innovative new products consistent with seafood’s growing status as a healthy “new” protein choice in America.
Clover Sonoma encourages community support for local hospitals
Petaluma, California-based Clover Sonoma, a third-generation family-owned and operated dairy, announced April 2 its commitment to donate more than $100,000 to its local Petaluma Valley Hospital to provide ventilators and critical medical supplies. During this time of need, the company is encouraging other companies and donors to support their local hospitals—giving patients the care they deserve and helping to protect the healthcare workers who serve their communities.
“This is a healthcare crisis that is impacting communities across the world,” said Clover Sonoma CEO Marcus Benedetti. “We need to do what we can to step up and support those in the most dire need, and that starts in our own backyard. Our local hospitals need ventilators, protective equipment, scrubs and medical supplies to sustain the increasing patient population. We want to help save lives, but we can’t do this alone. We need the contributions of our community and other local businesses to act now and give, in order to protect our families, friends, co-workers and neighbors.”
Three generations ago, Clover Sonoma’s founder Gene Benedetti helped create the Petaluma Valley Hospital (PVH) Foundation as part of the Clover Cares giveback program. Since 2003, when PVH Foundation was established, the nonprofit has raised more than $8 million to fund cutting-edge medical equipment and supplies. As a nonprofit hospital operated by St. Joseph Health, Sonoma County, PVH has partnered with many like-minded organizations in Sonoma County over the years—funding critical medical needs in the community. During this pandemic, the hospital and other vital healthcare infrastructure welcome the generosity of neighbors and businesses.
“We have a longstanding relationship with Clover Sonoma and are extremely grateful for their generous funding of equipment that is needed to fight this pandemic,” said Tyler Hedden, chief executive at St. Joseph Health Sonoma County. “Gene Benedetti was instrumental in establishing the PVH Foundation. He realized that the hospital’s success is dependent upon the involvement and generosity of our community. During these uncertain times, the generosity of our donors is more important than ever.”
Petaluma Valley Hospital serves a population of approximately 85,000. Some experts predict that 45 percent of the United States population will be infected with Covid-19, that will mean 38,000 infected in the area PVH serves. In the absolute best case scenario, only 1 percent of the population will need a ventilator. Petaluma Valley Hospital and other St. Joseph Health hospitals have the ability to share resources, ensuring they have the capacity to care for Covid-19 patients. However, during this unprecedented time, the hospital understands it is prudent to be prepared today and plan for tomorrow. This is why Clover Sonoma’s donation and the donation of others is greatly appreciated and needed.
Throughout the month of April and May, Clover Sonoma will be accepting donations on behalf of the PVH Foundation to provide financial assistance. In addition to making a financial contribution, Clover Sonoma encourages other like-minded companies to look to their communities and support their local hospitals and healthcare institutions. Action needs to be taken quickly to keep communities safe, healthy, and to save lives. In partnership with Sonoma Media Investments, Clover Sonoma is continuing to spread awareness in support of its local healthcare system.