Health/Wellness Midwest

Hy-Vee KidsFit Launches Campaign to Help Keep Health, Wellness Fun

Hy-Vee KidsFit

Des Moines, Iowa-based Hy-Vee Inc.’s KidsFit At Home daily programming is transitioning to the Find Your Smile campaign to help families continue health and wellness fun all summer.

“Find Your Smile” is appropriate for children of all ages and their families as they explore the eight dimensions of wellness: physical, emotional, social, intellectual, career, spiritual, environmental and financial.

The Find Your Smile challenge workbooks were mailed to all current Hy-Vee KidsFit Club members, but they can also be found in Hy-Vee stores.

Once children and families receive their first challenge workbook, they’re invited to submit an entry for each of the eight dimensions of wellness challenges, following the rules inside the workbook, for the chance to win Hy-Vee One Step products as well as trees to plant in local communities, provided by the Arbor Day Foundation.

Three winners will be selected based on effort, creativity, aesthetic and execution. Entries must be submitted by Aug. 31.

To join the KidsFit Club and receive a free workbook in the mail, visit:

For more information, go to:

Hy-Vee Inc. is an employee-owned corporation operating more than 265 retail stores across eight Midwestern states with sales of $10 billion annually. The supermarket chain has more than 85,000 employees.

The Pinky Swear Foundation is collaborating with Hy-Vee Inc. to host its first-ever, virtual Hy-Vee Pinky Swear Kids Triathlon event to help kids battling cancer and their families. See story here.

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