Nine in 10 shoppers are open to more retail media experiences, but only when the ads are personalized, according to new research from dunnhumby. The study of U.K. and U.S. shoppers found that demand for personalized advertising is high, yet its effectiveness depends on how well retailers and brands deliver relevant, timely and trusted messages within […]
Category: National
Report: Walmart Leads U.S. Supermarket Market In Awareness, While H-E-B Wins Loyalty
Walmart is the clear favorite in the U.S. supermarket market, preferred by nearly one in three American shoppers, according to new findings from Conjointly Brand Tracker released April 20. The expanded coverage of Conjointly Brand Tracker includes U.S. supermarket chains, shedding light on brand performance across the highly competitive sector. Market at a glance Walmart […]
Report: Online Grocery Sales To Reach $452B By 2028
Grocery shopping is no longer a choice between store and screen, but a seamless blend of both, according to the latest Digital Engagement Transforms Grocery Shopping 2026 report released April 22 by FMI – The Food Industry Association and NielsenIQ. With omnichannel behaviors as the new normal, total U.S. online grocery sales will reach $452 […]
Afresh Raises $34M To Scale AI Across Grocery Industry
Afresh, the AI platform for grocery, has received $34 million in new funding, accelerating the company’s expansion across the industry. The round was co-led by Just Climate and High Sage Ventures. All major investors also participated. Just Climate is the climate-led investment strategy of Generation Investment Management. High Sage Ventures is a Boston-based investment firm. […]
NWPB Releases Marketing Guide To Sustain Watermelon Growth Following Record 2025
The watermelon category surpassed 3.5 billion pounds at retail in 2025. The National Watermelon Promotion Board (NWPB) has released a new marketing guide to help the industry sustain that momentum. The guide equips retailers, marketers and category managers with fact-based insights to drive year-round watermelon sales. The research highlights how whole and cut watermelon play […]
Wiliot, Velociti Partner To Scale Physical AI Deployments Across Supply Chains
Wiliot, a provider of Physical AI for supply chains, and Velociti, a systems integrator, announced a partnership to accelerate deployment of real-time supply chain intelligence across enterprise networks. The collaboration enables organizations to move from pilot programs to full-scale nationwide implementations. “Physical AI is becoming foundational to how modern supply chains operate and compete,” said […]
PLMA Inducts Record 23 Leaders Into Private Label Hall Of Fame
A record 23 inductees joined the Private Label Hall of Fame Class of 2026 during a ceremony at the Private Label Manufacturers Association’s (PLMA) Annual Meeting and Leadership Conference. Since its inception in 2006, the Hall of Fame has honored 136 store brand industry leaders. Induction is based on nominations submitted by industry representatives across […]
Beyond Protein: Texture, Minis And Tang Are Reshaping In-Store Bakery
Consumer expectations are shifting from “healthy indulgence” to sensory experience – here is what is driving basket rings right now. In February, The Shelby Report outlined how protein-forward formulations, viral bakery moments and smart bake-off strategies were redefining the in-store bakery (ISB) in 2026. Three months later, those trends have not faded – they have […]
