Coleman Natural Foods, producer of all-natural pork, beef and poultry products, has refreshed its website with a new, clean look that focuses on recipes and shortening the shopper journey. The site prominently features more than 100 recipes for a variety of cuisines, meals and dietary preferences.
“With the entire family at home during the week, we are having to plan for, prepare and serve as many as 21 meals each week,” said Mel Coleman Jr., fifth generation of the founding Coleman family. “With cooking fatigue setting in this fall, we are providing fresh inspiration and ideas for preparing meals at home.”
From bacon chocolate chip cookies, to hot dog fried rice and a kielbasa Rueben, the unique recipes incorporate products commonly found at the store. The new recipes show the versatility of how families can stretch their baskets and their budgets.
The site also features a new “where to buy” tool that allows shoppers to add products directly to their digital carts or find a local store where the product is available.
“Families have varying comfort levels when it comes to grocery shopping today,” said Coleman. “Some are itching to get back into the store, while others have found clicking to cart on their couch is much more convenient. We wanted to provide a solution for both, whether you’re shopping with a physical or a digital cart.”
Coleman Natural was founded in 1975 in Golden, Colorado and have grown the family business over the past five generations. Utilizing more than 100 family famers to bring high quality products to its customers, Coleman Natural believes that all families deserve to put good quality food on the table. In addition to ensuring its farmers never use antibiotics, added growth hormones or promotants, Coleman never uses artiﬁcial ingredients in its products.