A maker of breakfast cereals is teaming up with America’s No. 1 selling snack cake to transform the childhood treat into Kellogg’s Little Debbie Oatmeal Creme Pies Cereal. Breakfast and creme pie fans alike can now experience the iconic treat at their breakfast table — just in time for the original Little Debbie snack cake’s 60th anniversary.
Crispy oatmeal cookie flavored cereal pieces made with cinnamon, nutmeg and a hint of molasses feature a sweet, creme-y coating reminiscent of those pies, so each bite delivers the flavor of your favorite childhood snack.
“At Kellogg, we are always looking for delicious ways to surprise and excite our fans. The original Little Debbie snack cakes, Little Debbie Oatmeal Creme Pies, have delighted millions of kids and adults alike for generations,” said Erin Storm, senior marketing director of Kellogg All Family Cereal. “With Kellogg’s Little Debbie Oatmeal Creme Pies Cereal, families can experience the iconic snack in a whole new form, building new breakfast memories while paying homage to the beloved childhood snack.”
“It’s a joyous moment to see one of our fans’ most-loved Little Debbie products – the Oatmeal Creme Pie – be transformed for a new eating experience,” said Jeff Badger, VP of marketing at McKee Foods. “The cereal captures the flavor of Little Debbie Oatmeal Creme Pies in a fun, new way, whether you enjoy it in a bowl with milk or straight out of the box.”
Kellogg’s Little Debbie Oatmeal Creme Pies Cereal is now available in stores nationwide and online at a suggested retail price of $3.99 for a 9.1-ounce box and $5.69 for a 14.5-ounce box.
The Kellogg Co. is headquartered in Battle Creek, Michigan.
McKee Foods’ Little Debbie brand is America’s No. 1 selling snack cake and is increasing its presence in the breakfast pastry and cookie categories.
