Cardenas Markets has launched the El Gran Sorteo de Loteria scratcher sweepstakes. The sweepstakes program will take place from April 7 through June 1, in all 59 Cardenas Markets locations.
“Loteria or as some call it ‘Mexican bingo’ is a beloved game and Hispanic cultural symbol that connects people and celebrates our rich culture,” said Adam Salgado, chief marketing officer for Cardenas Markets. “The cornerstone of our business is tying culture and community together, and through this sweepstakes program we continue to bring a piece of authentic Hispanic culture into our stores while providing a fun and engaging opportunity for our customers to potentially win a prize.”
Through the purchase of participating products customers will receive one scratcher game piece for a chance to win either an instant prize or receive a unique game code for other opportunities to win. These opportunities may include a chance to play in the Loteria Tournament. Winners of the Loteria Tournament are expected to win groceries for a year or a new car.
For more information regarding the company’s sweepstakes and official rules visit: cardenasmarkets.com/loteria.
Cardenas Markets is headquartered in Ontario, California, and now operates a total of 52 stores under the Cardenas banner and seven stores under the Cardenas Ranch Market banner. Today, Cardenas Markets is one of the largest Hispanic grocery chains in the country with stores in California, Nevada and Arizona. For more information visit cardenasmarkets.com.