The acquisition of Navajo’s HBW business, including its trial and travel division, moves LDSP into new channels outside convenience.
Category: Center Store
Slim Jim Sets Guinness World Record With 429-Foot Meat Stick
An official adjudicator certified the record-breaking meat snack at Conagra’s Omaha, Nebraska, campus.
Stauffer’s Positions Simply Animals For Back-To-School Snacking
The snack maker is pairing lunchbox-focused marketing with the continuation of its literacy partnership with Reading Is Fundamental.
Watkins To Acquire Sauer Brands’ Spice, Seasonings Business
Watkins’ acquisition does not include mayonnaise and condiment products under the Sauer’s, Duke’s and Mateo’s names.
New Mahatma Rice Campaign Features Real People At Home
“We’re anchoring our strategy in real human emotion to convert high-level brand awareness into consumer preference and repeat purchasing.”
Sea Tales Names Welch VP Of Business Development, Sales
Lara Welch will lead U.S. sales strategy, retailer relationships and commercial growth for the NY-based canned seafood company.
Barilla Group To Acquire Mac And Cheese Brand Goodles
“We chose the Barilla Group because they can help us innovate and grow internationally while letting us make gooder decisions and maintain our quality,” says Goodles’ CEO.
IHA Outlook: Cleaning, Home Health Products Lead Purchase Intent
Cleaning tools topped all 15 categories measured, with 67 percent of consumers very or somewhat likely to buy in the next 12 months.
