Kroger will be a presenting sponsor for sports radio 680 The Fan’s Annual Tailgate Golf Classic.
“Kroger’s sponsorship will benefit LEAD, providing funds for the organization’s mission to empower an at-risk generation to lead and transform Atlanta, using baseball to teach African-American boys how to overcome three curveballs that threaten their success: crime, poverty and racism,” said Felix Turner, corporate affairs manager for Kroger’s Atlanta Division. “We are honored to help further this important mission.”
The Seventh Annual Tailgate Golf Classic will take place on Aug. 30 at the White Columns Country Club in Milton, Georgia. It is an 18-hole golfing event to kick off the start of the 2021 football and tailgating season, where each foursome is paired with an ex-college football player. Previous celebrity guests include Danny Wuerffel, Jason Campbel, Brian Finneran and more.
“The sponsorship is part of Kroger’s Framework for Action: Diversity, Equity & Inclusion plan, featuring steps developed in collaboration with associates and leaders to accelerate and promote greater change in the workplace and in the communities we serve,” Turner said.
The Kroger Co. has 30,000 associates who serve customers daily throughout Kroger’s Atlanta Division, which includes Georgia, Eastern Alabama and South Carolina.
LEAD is a 501 (c)3 nonprofit organization operating in Atlanta, Georgia. It stands for:
• Launching student athletes towards educational opportunities after converting raw talent into the skills required for entry into college athletic programs;
• Exposing teens to service and local enrichment activities in order to instill a sense of responsibility, belonging and investment; key requirements for building a civically engaged individual;
• Advising players, coaches and parents on the process of effectively supporting dreams of playing baseball on the college level; and
• Directing young men towards their promise by using the historical journey of past African American legends as the road map.