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Duncan Hines Partners With Dolly Parton To Create Baking Collection

Dolly Parton Duncan Hines

Duncan Hines, a brand of Chicago, Illinois-based Conagra Brands Inc., is launching a new line of Southern-inspired desserts with Dolly Parton. This will include cake mixes and frostings inspired by some of Parton’s favorite family recipes like coconut cake and banana puddin’ cake.

“I have always loved to cook and, growing up in the South, I especially love that authentic Mom and Pop kind of cooking,” said Parton. “I am excited to launch my own line of cake mixes and frostings with Duncan Hines, bringing that sweet, Southern-style baking experience I enjoy to others.” 

To introduce the partnership, Duncan Hines offered the limited-edition Dolly Parton’s Baking Collection on Jan. 26 on shop.duncanhines.com. 

The special collection gave Dolly fans the opportunity to be the first to try her new line of cake mixes and frostings. Fans will have to wait for the collection to hit store shelves nationwide since the limited-edition collection sold out by noon the day it was released.

Dolly Parton Duncan Hines

Dolly Parton’s Baking Collection includes: 

  • Southern Style Coconut Flavored Cake Mix 
  • Southern Style Banana Flavored Cake Mix 
  • Creamy Buttercream Frosting 
  • Chocolate Buttercream Frosting 
  • Collectible tea towel & spatula 
  • Custom recipe cards 

Dolly Parton Duncan Hines

Beginning in March, the cake mixes and frostings can be found in the baking section of grocery stores and mass retailers. The cake mixes have a suggested retail price of $2.19; the frostings have an SRP of $2.09. 

“Duncan Hines is beyond thrilled to partner with Dolly Parton, one of the most revered and beloved women in the world, on a new line of products that are steeped in Southern comfort and inspired by Dolly’s family recipes,” said Audrey Ingersoll, Duncan Hines brand director. “We are excited to see this partnership – facilitated by Dolly’s licensing agency, IMG – evolve for years to come.”

For more information, visit duncanhines.com. 

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Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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