WiseChoice Foods has chosen Albertsons Market to be the title sponsor of the 2022 WisePies Pizza Run to be held May 15 in Albuquerque, New Mexico.
Albertsons Market has been a retail partner of WisePies Pizza, carrying the frozen pizza product line for nearly two years. It is operated by United Supermarkets with 95 stores in New Mexico and Texas with roots that go back to 1916. Albertsons Market joins other sponsors that include Netflix, Flyby Provisions, Sol Fitness and Solamente Holistic Health.
This year’s theme, Level Up, is a call to action for WiseChoice Foods to continue its growth, increase visibility for New Mexico as well as to do more in the community. It reflects the theme within the event, graphics based on an ’80s-themed “Super Mario Brothers” illustration that ties the visual of the “running pizza guy” jumping in the air to punch a brick, scoring him a coveted Hatch green chile.
The increased fundraising goal of $40,000 to benefit the Make-A-Wish Foundation of New Mexico also reflects this year’s theme with an increased fundraising commitment.
“WiseChoice Foods has been working to make a positive impact in New Mexico for years,” stated Season Chavez, president of WiseChoice Foods. “Not only do we focus on producing all-natural food products, but we also encourage the community to make healthy lifestyle choices like walking with friends and family, enjoying the beautiful weather that New Mexico offers, participating in outdoor events and giving back to the community. The WisePies Pizza Run achieves all of these objectives offering a fun, family friendly day with a touch of competition with the 1-mile fun run/walk, 5K run and 10K challenge.”
There are many ways to get involved with the 2022 WisePies Pizza Run including participation, sponsorships and volunteer opportunities. Participation in the run costs $39 until April 1 and then increases to $49. This gets participants a spot on the starting line for their chosen event, a T-shirt or tank top, a hot WisePies Pizza of their choice with refreshments following their event and a day to remember making a difference in your health and in the lives of critically-ill children who are in need of hope.
Participation can be in-person or virtual, allowing many regions across the U.S. to take part in the events.
Started in 2017, WiseChoice Foods launched the frozen pizza line, WisePies Pizza – A Smarter Way to Pizza, as a crossover between the natural foods and traditional premium pizza categories that carries a clean label, all-natural promise and is know for their Hatch green chile products.
WisePies Pizza products now include an expanded line of 10-inch pizzas, calzones, pizza bites and a new line of sauces for pizza and pasta.
WiseChoice Foods is owned by Steven B. Chavez and operated in Albuquerque, New Mexico, is the first and only frozen pizza company from New Mexico and is certified minority-owned since 2018 by the National Minority Supplier Development Council Southwest Division. WisePies Pizza is now available in more than 5000 grocery stores and through food service distributors across the country.
For more information, visit wisepiespizza.com/pizzarun.