Ontario, California-based Cardenas Markets has announced that its Loteria Scratcher Sweepstakes has returned, and the company is giving away more than $850,000 in prizes, which reflects a $100,000 increase from last year’s program.
The sweepstakes program will take place through June 14 in all 59 Cardenas Markets locations.
“Everyday our warm and friendly team members bring families and communities together by consistently providing the freshest products and most authentic offerings that celebrate life, family and culture,” said Adam Salgado, Cardenas Markets chief marketing officer. “Part of being ‘Always Fresh and Always Authentic’ also means bringing relevant and fun promotions to our customers. Loteria, a.k.a. Mexican Bingo, is the epitome of cultural authenticity, and we are excited to bring such an iconic game back in a bigger and bolder way.”
Through the purchase of participating products, customers will receive one Cardenas Markets Lotería Scratcher card with a code for a free digital scratcher.
Digital scratchers can be accessed online, and registering the code found on the scratcher for a chance to win prizes such as an Apple Watch, Apple AirPods Pro, a $200 Cardenas Gift Card or home electronic items. Participants may even have the opportunity to play in the Cardenas Markets Lotería semi-final game for a chance to win free groceries for a year or a grand prize of $50,000.
Sweepstakes participants have a one in five chance to win instant-win prizes such as food from Cardenas Markets’ Cocina and Panaderia.
For more information regarding the company’s sweepstakes and official rules, visit cardenasmarkets.com/loteria.
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