York, Pennsylvania-based C-P Flexible Packaging has teamed up with Volpi Foods to launch the first fully compostable package for packaged deli meats.
C-P’s proprietary GreenStream compostable packaging is certified compostable by the Biodegradable Products Institute and meets the standards established under ASTM D6400 test methods.
“We are proud to invest in technologies that can reduce our impact on the environment,” said Mike Hoffman, CEO of C-P. “It’s an honor for us to work with a responsible and visionary company like Volpi. They are leading the way to a better future.”
For 120 years, Volpi has produced high-quality sustainably sourced cured meats and its artisan cured meats can be found in grocery stores nationwide. Since 2020, the company has been converting all products to sustainable packaging, beginning with packages that use less plastic than standard deli meat packaging.
When it came time for a rebranding, Volpi wished to convey the brand promise in every package of their products. Volpi chose C-P to engineer this fully compostable package without compromising durability, machinability or sealing properties. After use, the package can break down into natural compost – carbon dioxide, water and biomass.
“When we decided to rebrand, we wanted to set the stage for our strategic direction also,” said Lorenza Pasetti, CEO of Volpi Foods. “Incorporating our Responsibly Raised Pork Program and marrying that together with our artisanal production methods was paramount to the company.
“The final implementation was the use of less plastic in our packaging. We wanted to make a statement that all companies can have a positive effect on the environment by reducing the amount of plastic used. C-P worked with us to ensure this strategic goal was made a reality. We sincerely appreciate having a partner who was able to deliver on our brand promise.”
Founded in 1958, C-P Flexible Packaging is a sustainable flexible packaging manufacturers in the U.S., supporting the growth efforts of some of the world’s leading consumer packaged goods companies. C-P operates 10 manufacturing plants across North America and employs more than 1,000 people.
The company brings together a portfolio of flexible packaging formats spanning HD printed rollstock, pre-made pouches, shrink sleeves, stretch sleeves, poly bags, roll-fed labels, peel and reseal packaging, cold-seal flow wrap, compostable and recyclable flexible packaging.
For more information on C-P Flexible Packaging, visit cpflexpack.com.