Home » Ask the Experts – Listing of Experts
Ask The Experts

Ask the Experts – Listing of Experts

ATE Relationshop

Randy Crimmins is the president for Relationshop, a leading provider of personalized digital engagement and commerce technology solutions for retail. Crimmins’ role at Relationshop is a culmination of 25 years of tactical and strategic experience helping retailers generate incremental sales and loyal customers through more connected and personalized digital experiences. 

Prior to joining Relationshop, Crimmins served as VP of marketing for United Supermarkets, a leading regional chain now owned by Albertsons. At United, he led their transition from a reliance on mass promotion to more customer-centric, data-driven marketing efforts.

Crimmins began his career with Kmart Corporation, helping pioneer their use of geo-demographic segmentation and predictive modeling for customer analyses and targeting. He later worked in consulting and management roles with RL Polk, Yankelovich and Adplex, leading large data, loyalty and digital marketing initiatives.

Read Crimmins’ answers to questions surrounding “Is A Unified Digital Experience The Key To Success For Grocers” here.

Can retailers and suppliers defend against the supply chain catastrophe?

Advantage Group USA provides enlightening answers to questions regarding how the supply chain crisis should be approached.

Learn More From Advantage

Featured Photos

Featured Photo 'Pipeline To A Cure' Cystic Fibrosis Fundraiser
Hyatt Regency Resort
Huntington Beach, California
Share via
Copy link
Powered by Social Snap