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Collin Street Bakery Named ‘Million Dollar Seller’ By H-E-B

Collin Street

Corsicana, Texas-based Collin Street Bakery has been recognized by H-E-B as a “Million Dollar Seller” in the retailer’s grocery stores.  

In 2018, Collin Street entered its fruitcake in H-E-B’s “Quest for Texas Best” competition. Out of nearly 1,000 vendor entries, Collin Street Bakery was named a top 25 finalist and was awarded space in over 200 HEB stores.

Out of more than 5,000 H-E-B “Quest” participants in the past eight years, just a small portion earn a spot on H-E-B’s shelves, and only 38 have surpassed $1,000,000 in sales. By the end of 2022, the company is poised to double that achievement, currently sitting at $1.8 million in sales through the retailer’s 420 stores in the southern U.S. and Mexico. 

Both Collin Street and H-E-B are more than 100-year-old family-owned businesses brands. 

Collin Street Bakery is set to bake and ship about 2 million pounds of fruitcake across the U.S. and to 190 foreign countries this year. The company has been featured on nationally televised programs and in several other publications.

For more information, visit collinstreet.com.

H-E-B was founded in 1905 by Florence Butt. The company operates more than 420 stores in Texas and Mexico. Based in San Antonio, the company employs 145,000 employees and serves millions of customers in more than 300 communities. 

For more information, visit heb.com.

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